Our Company

Empowerment drives design from deep inside our company

We Like To Keep Things Simple

It’s a complicated business making a brand work, that’s why we like to keep things simple.

From conception we at Group Marketing International (GMI) aspire to be the worlds most effective brand driver with the objective of bringing business basics back into view with our platform designed to level the field between big business and the SME market.


Customers want to be engaged, excited and cared for, and a big part of our objective is to simplify that process through the use of our DWL platform and help you build and leverage the biggest asset in your business; Your Database.

This main element; empowerment, drives design from deep within our company and we believe this shows through in the product we have created and continue to passionately evolve.

GMI was founded on the principles of relationships, openness, sharing, collaboration, constant improvement and especially empowerment. This main element; empowerment, drives design from deep within our company and we believe this shows through in the product we have created and continue to passionately evolve.


From the outset our aim was to create an affordable scalable marketing and commerce platform that would streamline communications and customer awareness around a brand and its associated offerings while providing full transparency through live reporting about everything that happened within that ecosystem of customers. We wanted to provide you the ability to reward constant and loyal customer behavior thereby reinforcing positive brand value in the minds of your customers leading to repeat visits and increased revenue.


This platform wouldn't exist to promote GMI but rather to promote, bolster and enhance interactions between the brand and the customer. Completely white labelled and as divorced as far as possible from GMI. We want to be only cogs in your business wheel and the strong foundation you can trust in and build upon.


We thrive on challenge and constantly strive to find new ways to engage, drive loyalty, interest and sales for our clients through our DWL Suite. Our diverse team all share a passion for business and have a multitude of combined experience. These combined years of knowledge and experience derive from various levels within business environments ranging from managing multi national corporations to single owner entrepreneurial ventures.


We believe in strong mutually beneficial relationships not only for us but between you and your customers.

"Great people; cost effective App for small business and generous to charity. They listen and adapt to your needs. What they say about the creative side understates what they can achieve."
− Martin Shaw - Wounded Heroes